An issue of Seventeen arrived for my daughter recently, wrapped in plastic with an "URGENT WARNING" renewal notice. Apparently, her subscription was drawing to its end and if we didn't "RENEW IMMEDIATELY," she might miss something.
Uh-oh.
My daughter is no longer seventeen. In fact, I left her half a birthday card yesterday to celebrate her turning eighteen-and-a-half. A very cute gesture, if I do say so myself. I was on a business trip, so I was spared her reaction, whatever that might have been.
But, I digress.
Seventeen actually seems to appeal more to younger teens and tweens than its eponymous target audience. So, for the first time in four years or so, I'm not going to write a check for another issue filled with "Best Prom Looks," "Dating Disasters" or even the oh-so-popular (unless, you're a parent, then it's oh-so-horrifying) "Be His Best Hook-Up Ever." Then, of course, there are the stories on celebrity crush heartthrobs of the moment, like "Zayne Malick Just Got a New Tattoo," "Is Brooklyn Beckham About to Launch a Rap Career?" and "A Shirtless Justin Bieber Shows Off His Newest Accessory." (Can I assume it's not a shirt?)
Audible sigh. Not.
Seventeen certainly isn't what it was when I was growing up. But, it nevertheless takes me back — if I don't look too closely — to my youth (Frye boots, Gunny Sack skirts, Dorothy Hamill haircut and Sweet & Sassy shampoo). And, of course, I remember some of the other magazines we all read back then.
Like Tiger Beat.
You see, we had heartthrobs too. Did we ever!
Here's a list of the hotties we crushed on (although we wouldn't have used those exact words) back in the 1970s, along with the hard-boiled journalistic headlines that appeared with their cover photos.
"GIANT DAVID CASSIDY WALL-SIZE-LOVING COLOR POSTER FILL YOUR ROOM! BIGGEST SIZE EVER!"
"GETTING HOOKED ON ROBBY BENSON — IT'S EASY & TERRIFIC!"
"BAY CITY ROLLERS: REALLY READY FOR ROMANCE!"
"MONKEE SECRET HIDEOUTS! DAVY JONES TALKS: HIS PAST LOVES"
"SCOTT BAIO: MAKE HIM NOTICE, LIKE & LOVE YOU!"
"THE REAL DONNY OSMOND: SWEET OR SEXY?"
"SHAUN CASSIDY ON TOUR: WHEN AND WHERE"
"WHY BARRY WILLIAMS HATES FANS"
"JOHN "BARBARINO" TRAVOLTA WANTS YOUR PHONE NUMBER (WILL YOU GIVE IT TO HIM?)"
"THE REAL PARKER STEVENSON: DON'T BELIEVE EVERYTHING YOU READ!"
"BOBBY SHERMAN QUITS! LET'S CHANGE HIS MIND!"
and ...
"JACKSON 5 GROOVY LIFE LINES!" (What does that even mean?)
Those were the days, my friends.
A quick Google search confirms that Tiger Beat still exists! And, for a mere $19 (in the U.S.; it's more in Canada, sorry) I can receive eight glorious issues a year. I'm tempted ...
But, somehow, it just wouldn't be the same.
If you've enjoyed this post, I invite you to order the book Lovin' the Alien here.
Showing posts with label Donny Osmond. Show all posts
Showing posts with label Donny Osmond. Show all posts
Wednesday, March 16, 2016
Beat It
Labels:
1970s,
Bay City Rollers,
Bobby Sherman,
Celebrity Crushes,
David Cassidy,
Donny Osmond,
Hotties,
Jackson Five,
Moms,
Monkees,
Robby Benson,
Seventeen Magazine,
Teen Idols,
Teens,
Tiger Beat
Saturday, October 22, 2011
Tweenage Wasteland — Then and Now

Here's how it always starts.
"When I was your age ... blah blah blah." (Insert idealized memory that makes each of us sound like a character from some Laura Ingalls Wilder novel.) "Milk was a nickel." "We didn't have computers or cell phones or paper clips or diet soda." "I walked six miles to school in the snow, uphill, both ways."
Every generation romances its own past and despairs for the future.
And, with today's tweens and teens growing up in the digital age, there really are some great differences. I mean "great" as in unusually or comparatively large in size or dimensions, not necessarily as in wonderful, first-rate, very good. (Whatever did we do before dictionary.com? Oh, right, we used a big fat book!) Media has radically changed and, consequently, tween and teen media consumption has as well.
At a glance, it seems as though everything is different. We've jumped from Leave it to Beaver to The Jetsons. But are 14 year old girls in 2011 really so different from their ancient ancestors of ... say ... 1976?
Sometimes I wonder.
Here are some typical tween traits one might have observed then and now:
Blind Brand Loyalty
The very very first words of one of my very very favorite Elton John songs: "Blue jean baby, L.A. lady ..." Blue jeans were and are important. The right ones mean you get it. The wrong ones? Well, you might as well find a seat at the lunchtime loser table. (And sit down fast so no one can see the stitching on your backside pockets, the tell-tale sign that your mother found those disgraceful denims at some discount store rather than Abercrombie or Hollister.) As a harried working mother in the middle of middle age, I want to say "Jeans are jeans!" But, as a one-time tween, I know better. Back then, nothing came between me and my Calvins.
Fancy Footwear
The shoes to choose these days are suddenly Converse All-Stars. Not to be confused with Converse One Stars. As my tween daughter logically put it, "Why would you want only one star?" Your average tweenage girl needs several pairs — paint-splattered, plaid, two-toned. To my unknowing eyes, they look like any other canvas athletic shoes and they cost more. But, I remember needing (not wanting, mind you, but needing) Adidas sneakers in the 70s. Trust me, they weren't giving those little stripes away.
Long-Haired Teen Idols
Welcome to the generation gap. I do not have Bieber Fever. Let's face it; it would be kind of disturbing if I did. He's 32 years my junior and the idea of his baby baby-face, singing "Baby, baby, baby, oh like baby, baby, baby, no like baby, baby, baby, oh, I thought you'd always be mine," is more than slightly ridiculous. He does have good hair though. In fact, it reminds me of someone from way back when ... hmmmmm. And they called it puppy love?
Parental Under-appreciation
Remember when you first had a baby and you swore you would never say those things? You know the ones I mean, "Because I said so." "If everyone jumped off a bridge, would you?" Well, in the last several months, I have become my own worst cliché. "Look at all the things I do for you," I whine. "You don't appreciate me." For the record, my daughter does not appreciate me. However, my daughter does appreciate me as much as any other fourteen year old girls appreciate their mothers. And, I'm sorry to admit it, but my daughter appreciates me as much as I appreciated my own mother. (Sorry, Mom.)
A Flair for the Dramatic
Tween tragedies are nothing new. Remember, Juliet herself was "not yet fourteen." These girls are starring in a Technicolor (or maybe in 2011 I'd better say, a high-definition) movie of their own life. Like any sweeping saga, it has funny moments, romance, twists of fate and grand passions. Best friends come and go. Feelings are hurt. The highs are high, the lows are low. When my husband shakes his head in helpless wonder, I reassure him that our daughter, like Gloria Gaynor back in my generation, will survive.
Music or Noise?
Was there any haven on Earth more precious and personal than your bedroom when you had your stereo on? Music marks the personal journey from child to adult. The soundtrack of my own tweens and teens was fairly eclectic. It included Fleetwood Mac, The Who, Carly Simon, Elton, The Eagles, as well as decidedly uncool but absolutely top of their particular games: John Denver and Barry Manilow. Eventually I moved into new wave with Blondie, Elvis Costello and the B-52s. Whenever I am tempted to diss my daughter's discs, I have to remind myself that I consumed an awful lot of "noise" in my day.
I guess the purpose of this little trip down memory lane (and, I didn't even mention my Dorothy Hamill haircut — oops, I just did — actually, now that I think about it, it looked a lot like Justin Bieber's) is to suggest that tweens today are not so very different from the tweens of yesteryear. We may not agree with their fads but we owe it them to admit that we had our own.
The more tweens change, the more they stay the same.
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