Showing posts with label Girls. Show all posts
Showing posts with label Girls. Show all posts

Friday, July 25, 2014

Sugar and Spice and Science and Math

When my now teenage daughter was in first, second and third grades, she was one of her class's top mathematicians. Each of those years, in fact, she competed for that honor against one particular classmate. A boy.

The stakes were fairly low. There were tests and projects and something called "mad minutes." Each day, the kids were handed sheets of problems. Single-digit addition first, followed by subtraction and eventually multiplication and division with more complex numbers. Once you could complete a sheet within the allotted sixty seconds, you could bump up to a more difficult set. 

My daughter was a whiz!

In the years since, her science and math skills have remained fairly high, but her interests have taken her in other directions. Still, I never really thought about the fact that she was following a fairly familiar pattern. Although younger girls hold their own in these subjects, by the time they get to middle school, high school and college, they fall behind.

But this doesn't have to be the case.

Earlier this year, the Organization for Economic Cooperation and Development administered a test to 15-year-olds in 65 countries. The results are both encouraging and disheartening. According to The New York Times, which covered the story earlier this year, "girls generally outperform boys in science — but not in the United States." Or, it turns out, in England or Canada either. Meanwhile, in some countries that we might assume would be less progressive than ours, the girls really excelled. In Jordan, for example, girls outperformed boys by 8 percent!

So, clearly the aptitude is there. It has to be environmental factors: teaching, perceived opportunities and rewards, or — more likely — perceived disadvantages and consequences. Girls may not want to be stereotyped as "geeks" in a world that's so busy "Keeping Up With the Kardashians."

A marketing associate of mine, Mélanie Attia, just posted a great piece about how to encourage more girls to explore STEM (Science, Technology, Engineering, Math) careers. With her permission, I'm sharing it here.


My thoughts on how to build interest in STEM careers for girls

Lifting the veil off science, technology, engineering and math

In early June 2014, I was invited on behalf of Silanis, to participate in ScribbleLive’s chat on the shortage of women in the essential “STEM” fields. With me during the hour was an inspiring group of women that included Cecily Carver, Co-Director of Dames Making Games, Tendu Yogurtcu, VP Engineering at Syncsort, Jen Lamere, a 17-year-old who won the TVnext Hackathon, and Laura Plant, Director at Ladies Learning Code. Topics during the hour included how to get more women to enter into the tech field, the obstacles they face, what it’s like to work in the field and what can be done to lower barriers to entry.

Early childhood exposure matters

I was very fortunate during my formative years. My father would have nothing to do with gender stereotypes. I was raised in an environment that allowed me to embrace science, biology and technology at a very young age. Although I was given the typical girl toys, I also got a microscope with bugs to dissect and examine and a telescope to look up at the cosmos. At the mere age of 6, I learned how to code on my own Commodore VIC-20.

Asking the perennial question: how is it made?

There are ongoing debates about how young children should be before they start playing video games and how much time should they spend doing it. Maybe the answer should be:first learn how the games are developed, and then play them.

Who should ask the question?

Realistically, not all parents are technically literate nor interested in coding in general. This is where elementary school and community initiatives like Kids Code Jeunesse come into play. This is the place where minds are opened to the possibilities outside of what is known.

The same way that history, geography, math, physics and biology can inspire and lift the veil off who we are and where we come from, coding is just another essential building block to all children's education. It's like learning a new language, a new way to solve problems.

The ecosystem that supports STEM matters too

In all honesty, I am not a programmer - at least, I don't consider myself as such. My love of the web and knack for just trying to figure out how to build a website is what propelled me into my current career. Once I built my first website, I had to figure out how to get people to it. Over time, I built my expertise in digital marketing.

My understanding of the guts of a web application gives me the ability to understand the challenges businesses face when having to adopt new emerging technologies to remain competitive. Being able to grasp how e-signatures work, what makes them compliant, risk-free and efficient within a workflow allows me to relate to the audience.

The work environment goes a long way

I am incredibly fortunate to work in a company that has so many women executives in director and VP positions. There is a whole ecosystem that supports IT. It spreads far and wide from sales to human resources, operations, customer relations and finance. No matter the department, it is beneficial to feel comfortable within the environment.

Don’t get me wrong, we also have a growing number of women developers on staff. I really believe the tides are changing. We need to keep the momentum going.

Want to help get more children interested in STEM?

Get involved in your local community efforts. Speak up when you're invited to meet your local school board. Finally, the next time your child is absorbed in their smart phone or gaming console, don't forget to ask the question: "How do you think this works?"

Thanks, Mélanie! Let's see if we can catch up, ladies.




Wednesday, March 26, 2014

Pass The Popcorn: Divergent

I have a lot of close friends who never had a child. I have others whose offspring are already away at college, medical school or out in the real world. Still another (a late bloomer, I guess) has a toddler. Think about that for a moment. Wow, is she brave!

Now, I love these women, I do. But, I also feel sorry for them.

How do my peers, women of a certain age, survive without a teenager on hand to tune them in to what's hot, what's not and what definitely-absolutely-positively cannot be missed?

How, for example, would any of these women know about Divergent? OMG.

Yes, Divergent is the latest pop culture phenom. (And I have my daughter to thank for my intimate knowledge of it.) First was Twilight. Then, The Hunger Games. Now, Divergent.

What happened to teen fiction? Somewhere along the way, the romances of yesteryear (how we all swooned over Healthcliff back in my day!) and the real-life real-girl narratives (Are You There, God? It's Me, Alex) morphed into these dark, dystopian sagas. It's not enough for a heroine to be a typical teenager, riddled with adolescent angst or — worse! — acne. Now, apparently, you have to be in a love triangle with a vampire and a werewolf. Or be in a fight to the death with other teen tributes. Or be a square peg individualist in a round hole faction in a futuristic, post-apocalyptic, bombed-out version of Chicago.

That, my friends, is where Divergent comes in.

Last weekend, my daughter and I had second-row, center seats for the new movie based on Veronica Roth's bestseller. After a war which virtually annihilated the human race, the powers that be decided that the survivors' best chance of ... well ... surviving would be to restructure society into "factions," each based on its members' core personality traits, and each playing a prescribed role for the betterment of all.

Sounds orderly if nothing else, right? The problem is that our heroine, one Tris (née Beatrice) is an anomaly. Despite some standardized testing that makes the SATs look like a walk in the park with puppies and kittens and ice cream, her results are "inconclusive." She doesn't fit into one of the factions. She is, in a word, in a bestseller title, divergent.

So, what would you do if you found you didn't really fit in? Well, naturally you would risk your life to join the toughest group, right? Of course right. 

Tris selects "Dauntless," whose brave members serve as society's warriors. But, choosing Dauntless doesn't mean that Dauntless chooses you. So, Tris has to go through all kinds of initiation hell: leaps out of moving elevated trains, scaling an old ferris wheel, hand-to-hand combat with nasty characters who are considerably larger, stronger and just plain meaner. There's blood. There's guts. 

There's a hunky instructor.

Tris and "Four" (as one smart-mouthed initiate asks, "What, were One, Two and Three taken?") fall in love and foil a deadly coup driven by another faction, the "Erudite." But, even as they escape in the final moments of the movie, we know it ain't over. There are two more Divergent books and probably three more Divergent movies (following the examples of Harry Potter, Twilight and Hunger Games, Hollywood will certainly split the last book into two installments).

Here's what I think my daughter and her peers find so appealing about all this. As teenage girls, they feel a lot like Tris. They are asked to conform. They are pigeon-holed as "brains" or "beauties." They may not be forced to fight each other in a ring, but things can get pretty brutal online.

Here's what I like. Tris is a girl. She's brave; she's strong; she holds her own. She even holds her own against boys. Does she ever!

Here's what I don't like. The way the studio felt the need to glam her up for the movie poster. Shailene Woodley was nowhere near as curvy or "come hither" in the actual film. Her hair was pulled back. And her stretch pants weren't quite that stretched.

Still, if Tinsel-town's executives are willing to produce bazillion dollar projects about a girl ... well ... stretch pants or not, things are looking up.

If you enjoyed this post, I invite you to order a copy of my new book Lovin' the Alien at www.lovinthealien.com.   

Friday, September 6, 2013

Macho, Macho Reading List


As the mother of a teenager, I am intimately acquainted with an oh-so-common adolescent physical manifestation, known as ... the eye roll. Make a suggestion? Eye roll. Make an observation? Eye roll. Make (heaven forbid) a point of constructive criticism? 

EYE ROLL!

Often these — most unwelcome — filial reactions come when I least expect them. And, as you can imagine, I avoid them when I can. My dearest daughter, meanwhile, probably wants to spare me her disdain. She probably has my best interests at heart. Right? Of course, right.

That must be why she insisted that I sign the packet her 10th grade Honors English teacher sent home before I actually read it.

You see, my daughter knows me well enough to know that the contents of said package would put me back on my feminist soapbox once again and my subsequent rant would trigger the dreaded eye roll.

The packet explained her new teacher's expectations. It walked through requirements and supplies, tests and quizzes, types of papers. And, it included the year's reading list.

Aye, there's the rub.

Dracula, A Tale of Two Cities, The Catcher in the Rye, Julius Caesar, Macbeth, Maus, 1984, and The Rime of the Ancient Mariner.

A quick quiz: What do these titles have in common? Classics, yes. Long and boring, arguably. Outdated, mainly. But, no. Sorry. The answer I'm looking for is this ... 

They were all written by men. White men, as a matter of fact. 

Surprise, surprise.

Not.

I'm so tired of this. It's 2013, people. I'm not criticizing any specific title on this list (although I could, happily, believe me). My point is that out of ten months and eight titles, they can't devote a single selection to a woman? Or a person of color?

When I work with advertising clients (in my day job, running a direct marketing agency), I always stress "Sell what they want, not what you have." It seems to me that the school system in my comfortable little suburb should apply this precept to its English curriculum. 

Who takes Honors English? Mostly girls. 65% at last count (and not just in my town, pretty much everywhere). 

Where are the admirable women characters? (Lady Macbeth, really?) Where are the women coming of age? (Holden Caulfield's hooker, maybe?) Where are the themes and topics and settings that matter to a class of fifteen- and sixteen-year old girls? (Vampires, war, assassinations, totalitarian regimes, an albatross?)

Where, oh where, are the women authors?

According to the handout that I dutifully signed, the theme of Honors 10 English is "Defining the Classic." I'm down with that. I really am. Here, then, is a list of indisputable classics by women. In no particular order as each title is as wondrous and wonderful as the next:

The Awakening by Kate Chopin
Jane Eyre by Charlotte Brontë
Wuthering Heights by Emily Brontë
I Know Why the Caged Bird Sings by Maya Angelou
The Handmaid's Tale by Margaret Atwood
The Group by Mary McCarthy
Beloved by Toni Morrison
To The Lighthouse by Virginia Woolf
Pride and Prejudice by Jane Austen
Play It as it Lays by Joan Didion
Rubyfruit Jungle by Rita Mae Brown
West with the Night by Beryl Markham
Middlemarch by George Eliot (Mary Anne Evans)
The Yellow Wallpaper by Charlotte Perkins Gilman
Out of Africa by Isak Dinesen (Karen von Blixen-Finecke) 
Little Women by Louisa May Alcott
The House of Mirth by Edith Wharton
Frankenstein by Mary Wollstonecraft Shelley
Their Eyes Were Watching God by Zora Neale Hurston
The Complete Poems of Emily Dickinson

Take your pick. 

Or, better yet, add your suggestions to the comments below.